Austin ADDY Award
14/February/2011
On Saturday night, February 12th, I won an ADDY Award
for a project I did for Katz’s Deli. I worked with
Daniel Russ to re-make the restaurants menu from a
regular deli menu, into a faux New York newspaper.
Daniel, who was a stand up comedian for many years, wrote several hilarious stories for the “paper” while I created graphics and fake ads for silly things like solar powered flashlights, a language program to teach people how to talk like Marc Katz the owner of the restaurant and local celebrity.
The stories and fake ads were sprinkled in among the actual menu sections to create a 8-page newspaper to both entertain customers and function as a menu. We produced three issues of the menu which were all well received by the customers.
Daniel, who was a stand up comedian for many years, wrote several hilarious stories for the “paper” while I created graphics and fake ads for silly things like solar powered flashlights, a language program to teach people how to talk like Marc Katz the owner of the restaurant and local celebrity.
The stories and fake ads were sprinkled in among the actual menu sections to create a 8-page newspaper to both entertain customers and function as a menu. We produced three issues of the menu which were all well received by the customers.
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